Bar Lucio
Family, community and traditions.
Bar Lucio is the new cafe run by the chef and award-winning pizza maker, Lucio De Falco. Located in Kensington, is more than just a place to grab a coffee or a bite to eat. It's a community hub, built on a foundation of strong ethics and values that are deeply rooted in traditional family principles. The cafe's mission is to create a sense of comfort and belonging, bringing people together and enabling them to connect in a friendly, elegant, trustful, and traditional setting. The brand identity for Bar Lucio has been thoughtfully established around timeless font and bold iconography, with symbols that represent the very essence of the project. A triangle represents the family, a circle symbolizing the community, and a horizontal line that signifies the passage of traditions between generations. This branding and signage project is a testament to the cafe's commitment to upholding its values and providing a new home for the Kensington community.
Bar Lucio
Client: Lucio De Falco
Year: 2021
Status: Completed
Type: Branding & Identity — Signage & Collateral




















